About

Live Baltimore fights the persistent and devastating population loss that began in Baltimore City in the 1950s and which has destabilized neighborhoods and limited families’ opportunities to flourish in their communities. Live Baltimore believes residents are our City’s greatest assets. As a 501(c)(3) nonprofit, we work citywide to grow Baltimore’s economy by attracting residents, retaining residents, and supporting healthy housing markets. Each year, Live Baltimore provides thousands of individuals with information on the city’s 250+ neighborhoods, rental living options, homebuying incentive programs, historic tax credits, and more.

In FY24, Live Baltimore:

reached over 440,000 individuals through LiveBaltimore.com,
directly assisted 1 in 6 Baltimore City homebuyers, including 1,094 households,
facilitated homeownership in 208 distinct neighborhoods, and
helped generate $296.2 million in home sales and $12.1 million in city tax revenue.

Live Baltimore may be best known for its iconic “I ♥ city life” brand. Designed by Baltimore City resident, Carolyn O’Keefe, the slogan has boosted civic pride for more than two decades.

Get to Know Live Baltimore

Our History

“Never doubt that a small group of thoughtful committed citizens can change the world; indeed, it’s the only thing that ever has.”

These wise words, from anthropologist Margaret Mead, exemplify Live Baltimore’s humble beginnings. After five decades of devastating population loss in Baltimore, a small, but resilient band of residents and business leaders knew that something must be done to change the trajectory of their beloved city. In 1997, a grassroots group known as encore baltiMORE! partnered with Citizens Planning & Housing Association to found the “Live Baltimore Marketing Center”—a program designed to counter negative perceptions of city living and to show off city neighborhoods as great places to live.

Baltimore City’s average home price was $59,456 in 1997. Our first Trolley Tour event took place in 1998. Our “I ♥ city life.” campaign launched in 1999. “Live Baltimore Marketing Center” gained its independence as a 501(c)(3) nonprofit in 2001. Our name was changed to “Live Baltimore Home Center” in 2005. After two decades of operation, Live Baltimore remains a resident-driven and resident-focused organization. Our efforts to promote the City have evolved over time, while our love for Baltimore has remained steadfast.

Our Mission

Our Leadership

Live Baltimore employs ten full-time staff and is governed by an independent, 29-member Board of Directors. All Live Baltimore staff members are residents of Baltimore City.

Meghan McCorkell, Executive Director
Julie French, Director of Operations
Neekta Khorsand, Director of Programs
Suzi Senna, Director of Marketing & Communications
Jasmine France, Communications & Content Manager
Auni Gelles, Program Manager
Crystal Hammett, Customer Service Coordinator
Misty Keens, Program & Events Manager
Jordan Klumpp, Business Relationship Manager
Amy Soukup, Community Data Analyst

Funding & Supporters

Media Center

Live Baltimore is located at 343 N Charles Street in beautiful Downtown Baltimore. Make an appointment to visit us and learn more about our organization and Baltimore’s 279 neighborhoods.

Find your perfect neighborhood!

Whether you’re dreaming of a row home, a brand-new apartment, or an historic estate, Baltimore City has a community for you.

Explore

Get on the bus with us!

Start your home search at Live Baltimore’s famous Trolley Tour: a homebuying fair and tour of neighborhoods.

Do you love city life?

Share your passion for the city by volunteering at an upcoming Live Baltimore event or by serving as a Neighborhood Ambassador.

Volunteer

About

In FY24, Live Baltimore:

Extras